B2C

The B2C Demographic Data feature is designed to help you gain deeper insights into the US market by leveraging demographic factors. This, in turn, enhances relevance and engagement in your B2C campaigns.

With this feature, you can:

• Filter the audience based on key demographic factors such as age, gender, state, and many other criteria.

• Customize demographic segments with relevant targeting.

• Access detailed data to gain a better understanding and accurately target your ideal customer profiles in the US.

Filter Fields

You can search and categorize B2C data according to the following fields:

• Phone

• Mail Domain

• Address

• City

• State

• Gender

Step 1: Go to Big Data > B2C

Go to the Big DataCity section in the system and select the B2C option to start the data extraction process.

Step 2: Use the filter to search for the target audience.

Use the filter fields to identify the B2C audience that matches your campaign. For example:

• Mail Domain: @gmail.com

• Gender: Male

• City: Rio Rancho

Based on the filter, select the required options to create a segment list according to your credit or below 300.000

Step 3: Download the created audience.

Once the audience is created, click on the arrow icon to download.

The B2C Data feature will help you optimize the process of building lists and B2C marketing strategies, enhancing your ability to reach customers quickly and accurately.