# B2B

The B2B Data feature is a powerful tool that allows you to leverage **resources from LinkedIn** for the **US market** to enhance your B2B marketing campaigns.

With this feature, you can:

* Create data segments from LinkedIn profiles and company information.
* Build targeted contact lists based on criteria such as professional roles, industry, and various other criteria.
* Optimize marketing strategies with detailed audience data, helping to improve reach and engagement.

### Filter Fields <a href="#cac-truong-loc-filters" id="cac-truong-loc-filters"></a>

Data can be categorized and searched according to the following fields:

* **Title**
* **Mail Domain**
* **Phone**
* **Gender**
* **City**
* **State**
* **Address**
* **Website**
* **Company**

## **Step 1: Access Big Data > B2B**

Go to the Big Data section on the system and select the **B2B** option to start the data extraction process.

## **Step 2: Use** filters fields to search for your target audience <a href="#buoc-2-su-dung-bo-loc-de-tim-kiem-doi-tuong" id="buoc-2-su-dung-bo-loc-de-tim-kiem-doi-tuong"></a>

Use the filter fields to identify the B2B audience that matches your campaign. For example:

* **Title**: Developer
* **Mail Domain**: @gmail.com
* **Gender**: Male

{% hint style="info" %}

#### Based on the filter, select the required options to create a segmented list according to your credit or below 300.000.

{% endhint %}

<figure><img src="https://1538408613-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FOnal3rPabp77VtqFEojv%2Fuploads%2FEJicMWGx0d1bHnpFteSX%2FScreen%20Shot%202024-12-22%20at%2011.17.35.png?alt=media&#x26;token=c6279268-b00f-45b3-8211-1045ccd20619" alt=""><figcaption></figcaption></figure>

## **Step 3: Download the created audience**

Once the audience is created, click on the arrow icon to download.

<figure><img src="https://1538408613-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FOnal3rPabp77VtqFEojv%2Fuploads%2FSZ8QGfDsBUuRFJJo4nnX%2FScreen%20Shot%202024-12-22%20at%2011.38.43.png?alt=media&#x26;token=a24b6348-db8e-4232-97a4-c56d229f55b1" alt=""><figcaption></figcaption></figure>

The **B2B Data** feature will help you optimize the process of building lists and B2B marketing strategies, enhancing the ability to reach customers quickly and accurately.
